Instagram is a popular social media platform for businesses in any niche. However, when creating their business profile, most companies commit such grave web design mistakes that instead of attracting followers they lose them. Experts in the field of web design and social media marketing say that Instagram is often neglected when it comes to incorporating web design on business pages. This is why despite working very hard most business owners do not get the results they are looking for!
Instagram and web design mistakes that businesses commit
The following are 3 of the common Instagram and web design mistakes that businesses commit-
- Image quality and size- Everyone knows that Instagram is a visual platform and most business owners do not focus on representing their images in the correct light. They click pictures and instantly upload them on their profiles with the hope of getting likes and followers. Instagram needs the right image quality, size, and layout. Remember that your posts will be saved on your Page and so when you are serious about promoting and marketing your products online, always hire a web designer to create a professional looking layout where you can easily upload and edit pictures as you click them for your audience.
- Logo design- The logo is said to be the visual representation of your business. It can invoke repulsion if poorly designed. You will never get real Instagram followers if you have a logo with no sense or appeal or relevance to your business. Take some time and examine your logo design- is it professional? Does it convey your business message perfectly? Does it invoke trust and reliability? These are just some of the common questions that you need to ask yourself when you are looking for the perfect logo design for your business. The logo should be your profile picture not only on Instagram but also on the other social media platforms that you use to market your business.
- Hashtag feeds- Yes, this is a significant part of web design incorporation with Instagram. You must create a hashtag feed on your page so that visitors can see your posts and you can reach out to the wide number of web visitors online that are interested in those specific hashtags. Get a designer to incorporate a hashtag feed on your Page. Also, remember that choose your hashtags with care and caution. The photo or the video you post must sync with the hashtag. If you use the inappropriate hashtag chances are you will lose followers as they will deem your page as unprofessional.
Therefore, when you are trying to incorporate web design and Instagram together for promoting and marketing your business, keep the above in mind. A professional layout and web design are what attracts the visitor to convert him or her into a loyal customer. Call in skilled and experienced web designers to help you so that you can get the competitive edge in the online market with success!
Author Bio: Helen Bryan is a professional web designer with specialization in advertisement and marketing. She says that Instagram and web design should be blended well to get real Instagram followers and better brand presence for your business.