Is This the Secret to More Qualified Leads at Trade Shows?

Read Time:1 Minute, 13 Second

INTERVIEW ON THE PRICE OF BUSINESS SHOW, MEDIA PARTNER OF THIS SITE.

Recently Kevin Price, Host of the nationally syndicated Price of Business Show, interviewed Nate Stockard.

Host Kevin Price visits with Nate Stockard of Blue Atlas Marketing.

B2B companies often utilize trade shows as the top-of-funnel traffic and lead generator, but only 6% are really confident in converting leads from trade shows. Most lead mechanisms are gathering business cards or electronic records of contact info without creating a great deal of engagement.

Nate Stockard from Blue Atlas Marketing discusses how incorporating engaging technology and lead magnets leads to an increase in the quality of the leads you generate from the trade show and leave a lasting impression after the show ends.

More info on Blue Atlas Marketing: https://www.blueatlasmarketing.com/what-we-do/trade-show-marketing/

About Nate: https://www.blueatlasmarketing.com/who-we-are/

 

For more great business stories click here.

LISTEN TO THE INTERVIEW IN ITS ENTIRETY HERE:

The Price of Business is one of the longest running shows of its kind in the country and is in markets coast to coast. The Host, Kevin Price, is a multi-award winning author, broadcast journalist, and syndicated columnist. Learn more about the show and its digital partners at www.PriceofBusiness.com (scroll down to the bottom of the page).

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No articles on this site should be construed as the opinion of PriceofBusiness.com. Do your homework, get expert advice before following the advice on this or any other site.
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