The Super Bowl Challenges Conventional Wisdom on TV Ads
For years we have said that TV ads were in decline due to the rise of the Internet and there...
Honda’s Marketing Campaign All About Telling Stories
By Honda, Special for USDR Honda has launched three new television commercials in which the all-new Honda Civic shares...
The ObamaCare Hard Sell
By Naomi Lopez Bauman , Special for USDR When it comes to enrollment in his signature health insurance overhaul,...
Just What Is It About ‘As Seen On TV’ Products?
By Thomas Haire, Special for USDR Have you ever wondered how the Snuggie became not only the...
PepsiCo's Doritos Brand Reveals the Five Consumer-Created Commercials Competing for $1 Million Grand Prize
By USDR Selected from thousands of submissions representing 30 countries around the world, the Doritos brand today announced the...
