By USDR
The Yankee Candle Company, Inc., the world’s largest manufacturer of premium scented candles, today announced the launch of its new Yankee Candle® spring 2016 fragrances in its classic jar and tumbler styles, and as part of its Pure Radiance™ line. The nine new fragrances remind us to embrace the little things in life, whether it’s warm rays of sun on your skin, the ringing of an ice cream truck’s bell, or the fresh scent of a new blossom. Yankee Candle’s spring fragrances offer a simple and elegant way to refresh the home as spring arrives. The new fragrances are available for purchase now at Yankee Candle’s more than 500 retail stores, www.yankeecandle.com and select specialty retailers and gift shops while supplies last.
“Around this time of year, our customers are ready to rediscover the simple pleasures springtime brings,” said Geoff Medeiros, vice president brand and product development for The Yankee Candle Company, Inc. “The spring collection allows customers to invite the iconic colors and scents of the season into their homes as they welcome warmer weather.”
NEW SPRING FRAGRANCES – Six new fragrances to invigorate the senses and welcome spring.
Price: $27.99 MSRP – Large Tumbler or Jar Candle; $24.99 MSRP – Medium Jar Candle; $15.99 MSRP – Small Tumbler Candle;$10.99 MSRP – Small Jar Candle; $1.99 MSRP – Tarts® Wax Melt or Samplers® Votive Candle
Catching Rays™ – Sharp orange and golden amber bring that great beach feeling of being warmed all the way through by a perfect summer sun.
Flowers In the Sun – Like a walk in the garden with sunlight spilling over all the golden colors—a remarkably bright scent of sweet blossoms.
Line Dried Cotton™ – A clean laundered fragrance mixed with a note of dewiness and a light floral breeze—the fresh scent of cotton drying in the sunlight.
Strawberry Lemon Ice – Refresh your home with the cool scent of just-picked strawberries and strips of lemon peel crisped in ice.
April Showers™ – A very clean, spring scent of rain in a citrus orchard—close your eyes and breathe in the freshness.
Pink Peony – A full-flowered scent of spring’s most luscious bloom – filled with the promise of warm days ahead.
NEW SPRING PURE RADIANCE™ FRAGRANCES – Three fragrances evoke the crisp, clean aromas of spring, featuring graceful design to complement any home décor. The soothing, crackling flame creates a welcoming and peaceful atmosphere in your home.
Price: $27.99 MSRP – Large Vase Candle; $24.99 MSRP – Medium Vase Candle; $15.99 MSRP – Small Vase Candle
Citron – Fresh lemon is softened by lime blossoms to create an uplifting blend of tart and sweet.
White Tea – A subtle and refreshing blend of tea leaves, lemon and warm amber.
Carefree – A cleansing scent of white flowers and powdery musk that unburdens and frees.
To learn more about Yankee Candle and the new spring fragrances, visit www.yankeecandle.com, the brand’s Instagram (@TheYankeeCandle) and Pinterest (TheYankeeCandle) pages, or join the conversation on Facebook atfacebook.com/TheYankeeCandleCompany or on Twitter (@theyankeecandle).
About The Yankee Candle Company
The Yankee Candle Company, Inc. is a leading designer, manufacturer, wholesaler and retailer of premium scented candles. Yankee Candle has over a 40-year history of offering distinctive products and marketing them as affordable luxuries and consumable gifts. The company is a wholly owned subsidiary of Jarden Corporation and sells its products through a North American wholesale customer network of approximately 35,000 store locations, a growing base of more than 500 Company owned and operated retail stores, direct mail catalogs, and its Internet website www.yankeecandle.com. Outside of North America, the Company sells its products primarily through its subsidiary, Yankee Candle Company (Europe), Ltd., which has an international wholesale customer network.
0
0
