Magnet Media CEO Megan Cunningham has joined a team of executive industry veterans who are leading a conversation and workshop session on Positioning Agencies for Success Using Content Marketing at next week’s Content Marketing World conference in Cleveland, Ohio. During the panel and workshop – which features Georgia Galanoudis of Imprint, Jacqui Loch of TC Media, and Gary Johnson of MSP Communications – Cunningham will discuss the art of implementing successful technology strategies to enable digital innovation.
She’ll address and workshop with Content Marketing World attendees on questions including; What technology do you need? Do you build it, leverage it, or license it? How do you use scale to your advantage?
Content Marketing World provides guests with an environment to learn and network with the best and the brightest in the content marketing industry.
Cunningham will pull from the many successful projects Magnet Media has become known for throughout its 15-year history, during which the company has engaged audiences through data-informed storytelling across platforms. Today, Magnet uses its own Think | Make | Reach™ platform to produce strategic insights (think), award-winning video content (make), and to distribute premium video marketing experiences (reach).
Megan Cunningham regularly speaks on trends impacting the media industry, with a specific focus on how data informs the storytelling process to drive impact.
“It’s an honor to speak at Content Marketing World along with this impressive group of industry leaders,” said Cunningham. “The topic of innovation is one that everyone is challenged by — and since we work so closely with innovators like Google, Amazon and Adobe, I’m excited to discuss how innovation can drive business growth by imagining creative stories in which the audience is fully immersed in new experiences.”
About Magnet Media:
Magnet Media is a leading creative studio that tells stories through innovative digital strategy, video content creation, and targeted digital distribution.
Magnet’s clients include Google, National Geographic, Blackrock, Adobe, JPMorgan Chase, PBS, Microsoft, Amazon, The Associated Press, and many others.